We live in a “quick fix” society that craves immediate gratification & everything on “our time.” DVRs allow us to skip commercials and watch any show at the touch of our fingers. Marketing leader Gary Vaynerchuk once wrote on Medium how we’ve gotten to the point of being annoyed when we receive phone calls if it’s not on “our time.” That’s why text messaging is so good — you can answer when you want to. And success? We want that shit right now.
Every entrepreneur wants to build a million-dollar business in one day. Every athlete wants to win their sport’s championship their first year. And every single one of us wants to achieve each of goals with the greatest of ease in the shortest of time. As a society, we’ve begun to populate this idea of an “overnight success” when someone bursts on to the scene. An artist’s single hits iTunes and explodes onto radio waves. Most assume they’ve come out of nowhere and this is this first song. They saw the results of his work but not the grind that prepared him for that crucial moment.
Too often we focus on the tip of the iceberg above water (glory) instead of the gigantic block of ice underneath the water (grind).
“We always see the glory, but we never know the grind that got them there.” — Steven Furtick
But still you want to know the secret to overnight success? How can you crush your goals, build your business, and win your sport today? The magic formula to overnight success is this: